EP 198 - Strategy is not enough anymore: An Expert Panel on the Real Business Shifts coming in 2026

EP 198 - Strategy is not enough anymore: An Expert Panel on the Real Business Shifts coming in 2026

January 12, 20265 min read
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Welcome to Ep. 198:

The noise on the internet is louder than ever. AI is flattening everything. Strategic advice contradicts itself. And a lot of businesses that look successful and thriving are actually bleeding energy, trust, and profit.

So what actually works now? And what's coming in 2026?

In this powerful roundtable conversation, Jessica brings together four phenomenal business women to cut through the noise and share what they're seeing from completely different vantage points: strategy, performance leadership, live launching, nervous system capacity, and the backend of what actually scales and sells.

This is Annelise Worn (marketing agency owner and scale strategist), Danni Vee (performance coach bridging peak performance with inner alignment), Jada (online offer growth specialist and live launch expert), and Jess Patra (spiritual mentor and business coach) sharing unfiltered truths about what's not working anymore, what's emerging, and where to focus your energy if you want your business to thrive over the next 12 months.

If you've been feeling confused about what to prioritise, exhausted by conflicting advice, or wondering why your strategies aren't landing the way they used to, this conversation will give you the clarity you've been craving.

Inside this episode:

  • Why "fake it till you make it" is costing you clients, energy, and your own identity

  • The hidden cost of lazy marketing and over-reliance on AI

  • Why live launching isn't dead (but surface-level strategy absolutely is)

  • What high-trust offers at the front end actually look like in practice

  • The difference between holding space and hustling to the health of your nervous system

  • Why community and storytelling are the non-negotiables for 2026

  • How the universal year 9 energy is forcing identity deaths and rebirths

  • What it means to build a business that doesn't outpace your capacity to hold it

This is the episode you return to when you need permission to stop following formulas that were never designed for you, when you're ready to rebuild your business from frequency first, and when you want to understand what thriving actually looks like in the new landscape.

Meet the Panel:

Annelise Worn

Annelise Worn is a Scale Strategist and Marketing Agency CEO who helps women build profitable, scalable businesses - without the bro-energy or the burnout. She is also a wife and a homeschooling, world-travelling mum of four, living proof that ambition and freedom can co-exist.

Since 2017, Annelise has worked with thousands of women to simplify and amplify their businesses. At the core of her work is the Fire & Flow Framework: pairing sharp strategy, systems, and commercial rigour (Fire) with spaciousness, autonomy, and a life designed on purpose (Flow).

Annelise is a TEDx speaker, host of The Podcast with Annelise Worn, and a regularly featured expert across global media including Entrepreneur.com and GoDaddy.

Instagram: @anneliseworn
Website: anneliseworn.com

Annelise Worn

Meet Danni Vee

Danni Vee is a powerhouse mentor, international best-selling author, award-winning businesswoman, and host of the transformational podcast The Danni Vee Show. With over 25 years’ experience building multiple successful businesses from the ground up, she’s earned a reputation as the go-to coach for business owners and leaders who are done with surface-level success and ready to step into their fullest potential. Danni blends high-performance strategy, energetic alignment, and neuroscience-backed coaching to create sustainable, soul-aligned growth for her clients.

Her methodology helps leaders unlock unshakable confidence, embody their inner authority, and evolve into unapologetic powerhouses in life and business. Danni’s unique edge lies in her ability to merge science with intuition, bridging practical leadership with deep personal transformation.

Whether on stage, in a boardroom, or coaching behind the scenes, Danni’s influence is undeniable. She is the trusted partner for those ready to own their evolution, lead with certainty, and expand their impact in a way that’s deeply fulfilling and entirely their own.

She doesn’t just build businesses, she builds legacies.

Instagram: @danniveecoach

Danni Vee

Jada

Founder & CEO of The Rise & Shine Collective
Co-Owner of Rio Rhythmics Latin Dance Academy

Jada is a business and entrepreneurial development mentor with over 15 years of entrepreneurial experience across multiple businesses.

She specialises in holistic digital offer growth and live launching for women in service-based digital businesses, supporting them to move from launches that drain them or don’t convert, to aligned, personalised launches that bring more profit and ease.

She believes in creating both life and business on purpose, not by default - designing businesses that support full lives, not consume them. She is a long-term lover of living a big, healthy life and a Mumma of three boys.

In a past life, Jada was a Latin dance instructor and later CEO of Australia’s longest-running Latin dance studio, which she now co-owns with her husband. During that time, she “launched” new classes every five weeks before leaving to carve her own path, founding The Rise & Shine Collective and launching its first program in just two months from idea to first course.

Her approach blends tried-and-true strategies and systems with real-world experience across online memberships, courses, and high-level programs. She breaks the rules just enough to personalise strategy, placing her clients and their life at the centre, and supporting them to develop the skills, knowledge, and confidence to grow and sustain the digital business they desire.

Her work supports women to rise and shine in both life and business, building profitable, sustainable companies that create positive ripple effects through their families, clients, and communities.

Instagram: @jada.businessmentor

Jada | Business Mentor

Jess Patra

Putu Jessica Patra is a Certified Business and Life Coach, Breathwork Practitioner, Spiritual Mentor and Energy Healer who guides clients to awaken their highest potential, heal deeply and build lives and businesses rooted in purpose and legacy. As the daughter of a Balinese Pemungcu (Priest), Jessica bridges ancient Balinese wisdom with modern coaching and energy practices to help individuals and entrepreneurs release what no longer serves them and live in alignment with their soul’s purpose.

Through her Sacred Circle community, international retreats, transformative 1:1 sessions and monthly in-person events, Jessica creates sacred spaces for healing, empowerment and growth. A writer, speaker and trance channel, she is passionate about bridging the seen and unseen worlds to inspire conscious, heart-led living - infusing every experience with compassion, authenticity and a touch of Balinese magic.

Instagram: @putujessicapatra

Jess Patra


→ Learn more at jessicaread.com

→ Book your free 30-min Mirror Call to clear what's blocking your next level

_______

Back to Blog

Meet Your Host

Jessica Read

6/3 Mani-Gen | Visionary | Personal Development Obsessed

In 2017, I hit rock bottom. Overworking, unresolved trauma, and self-doubt left me battling anxiety, burnout, and panic attacks daily. Through emotional healing, nervous system regulation, and aligned growth, I rebuilt myself and my business.

Real Women, Real Shifts

"I finally stopped turning on myself in high-pressure moments."

Jess helped me clear block I'd carried for years especially the ones that showed up when I was transitioning from corporate identity into Entrepreneur and now I'm leading my business confident in being fully seen for who I am and what I love doing.

Jess was incredible to work with, her calming nature and ability to take you through personal experiences with such professionalism and warmth. . I highly recommend anyone considering working with Jess to do it. She has a wealth of experience and can handle any situation with ease.

Sonya | Style Strategist

SECRET IS UNLOCKED

Explode Your Visibility, Sales and Impact in 2026
Without Needing a Huge Audience, Viral Reel or yet another Strategy

Unfiltered Visibility

THE SECRET TRANSMISSION

It's raw. It's unfiltered. And it's the reason your current strategy isn't hitting like it used to.

Your entry into the real work behind unapologetic visibility, magnetic authority, and premium income.

What you unlock inside:

  • 6 Short, private audio drops you can binge

  • Clear language for what you haven’t been able to name

  • Nervous-system level insight into why you keep editing yourself

  • The exact internal shifts that move you from visible to fully expressed

Total value: $297

For Just $11

Connect with Jessica

You're the woman who is ready to take action..

Your Aligned Path to Sustainable Success Starts Here.

Choose the program that matches where you are in your journey:

1. Soul-Led Success Academy

(12 Weeks)

Investment:

Join the waitlist for an exclusive special offer.

Who This Is For:

For visionary entrepreneurs ready to release self-doubt, align with their inner wisdom, and step into unshakable confidence. This transformational program will guide you to rewrite your relationship with success from the inside out.

What You’ll Gain:

→ Deep emotional resilience and the ability to move through challenges with ease.

→ A magnetic presence that attracts aligned opportunities.

→ Unshakable confidence to lead your business with clarity and authenticity.

2. Transcendence Mastermind

(12 Months)

Investment:

$9,900 AUD

Who This Is For:

For established coaches and healers scaling to consistent five-figure months with alignment, resilience, and ease.

What You’ll Gain:

→ A thriving, spacious business model rooted in personalised strengths-led strategy.

→ Emotional healing and alignment to create long-term success.

→ Support from a community of like-minded entrepreneurs.

3. Private Mentoring

(Personalised 1:1 Healing, Mindset and Strategy)

Investment:

Starting at $1,899 AUD

Who This Is For:

For visionary women craving deep healing and transformation in a safe, personalised container. This is for you if you’re ready to dismantle old patterns and create a life that feels as good on the inside as your business looks on the outside.

What You’ll Gain:

→ Tailored strategies and personalized guidance to address your unique challenges.

→ Profound emotional breakthroughs to release limiting beliefs and patterns.

→ Sustainable growth and alignment in both life and business.

Meet Your Host

Turning Struggles Into Strength: Your Mentor for Aligned Success

6/3 Mani-Gen | Visionary | Personal Development Obsessed

In 2017, I hit rock bottom. Overworking, unresolved trauma, and self-doubt left me battling anxiety, burnout, and panic attacks daily. Through emotional healing, nervous system regulation, and aligned growth, I rebuilt myself and my business.

Now, as a mentor and alternative therapist with 17+ years of Entrepreneurial experience, I help soul-led women like you:

  • Release emotional and energetic blocks holding you back.

  • Build unshakable confidence and emotional resilience.

  • Create spacious, aligned success that feels deeply fulfilling.

What My Clients Are Saying About Their Transformations.

This experience was far and beyond what I could have expected.

Jess helped my overcome so many personal blocks and experiences triggering anxiety.

Best decision I’ve ever made and I highly recommend Jess. I wish I would have done it sooner.

Kamri H | Entreprenuer

Working with Jess, helped me to peel back so many layers and get to the origin of some of my long held subconscious thoughts and beliefs. Our sessions were powerful, healing and nurturing. Jess had a beautiful way of holding space and getting to the heart and origin of my stories. I can see now how these thoughts and beliefs have held me back in so many ways.

Jo C | Coach and Mentor

Jessica was incredible.

I've searched over the years for someone who could help remove certain blocks and triggers with no success.

In our first session Jess got the root of the subconscious issue so we could begin working on it - freeing me up to show up as the woman I want to in both life AND business.

Annelise | Agency CEO

INSTANT ACCESS TO YOUR COMPLETE BUSINESS REBIRTH SYSTEM

The Vault

Not a course.

My entire vault.

$3,700

$1099 PIF / 4 x $280

This is 10 of my most powerful methodologies, frameworks, and backend tools used in my own business and in my highest-level mastermind bundled into one instant access transformation hub for the woman rebuilding her business from the inside out.

These are the exact trainings that have helped me and my clients recalibrate their financial energy, refine their strategy, pivot without burning it down, and build businesses that actually feel like them.

This is identity-to-income infrastructure.

Strategy that serves your soul. Offers that sell without compromise. Wealth anchored in your nervous system, not just your numbers.

What's inside:

FOUNDATIONS

New Era Foundations - $998 value
The full recalibration for the woman who's outgrown her old business (or building with clarity from the start). Life design, personal power, inner compass, brand voice, values-based business plan all woven together to create a business that feels like you.

FAQ image

OFFER CREATION + SALES

Wild Infusion Offer Method - $447 value
My repeatable signature offer creation process that helps you shape, price, and position offers your clients actually want to buy without watering down your truth or trading all your time for money.

Full-Body Yes Sales Training - $199 value
For the woman who hates selling but loves serving. A soulful, psychology-based, feminine, integrity-focused approach to sales conversations that feel clean, clear, and like a full-body yes for both you and your client. No bro marketing. No cold DMs. No icky energy.

FAQ image

WEALTH + NERVOUS SYSTEM

She Holds Wealth - $222 value
A 14-day somatic recalibration to anchor pricing power and emotional safety in holding more in your nervous system, not just your numbers. This isn't "money mindset." It's somatic reprogramming through hypnosis, EFT, and energetics.

Calm & Confident Launch Kit - $111 value
Targeted EFT Tapping Library designed to regulate your nervous system during launch periods and high visibility. Use these in real time, before posting, selling, and especially during "launch brain" to keep your energy clean while your business asks you to be seen, paid, and serve at a higher level.

FAQ image

VISION + EXECUTION

Vision Activation Method (Custom GPT) - $440 value
For the woman with a big vision and no desire to lead like a spreadsheet. A custom GPT-led experience trained in my signature Vision Activation Method to support your 90-day focus + 12-month visioning. You'll leave with a fully mapped plan that includes your core 90-day focus, 1-3 strategic goals, and action steps broken down into delegation, priority, weekly, or daily tasks.

Visionary CEO Dashboard - $97 value
Don't underestimate this simple-looking document. This is your weekly CEO checkpoint for running a business that funds the life you actually want. The exact document I open every Monday morning that anchors me back to my 90-day focus, tells me where my warmest leads are, and keeps my actions aligned with my vision, nervous system health, and revenue goals.

FAQ image

CONFIDENCE + VISIBILITY

F*ck Yes Confidence Power Hypnosis - $99 value
Reprogram your subconscious mind and body to stop questioning yourself or the success of your business. This hypnosis is for the woman who wants to believe that her success isn't "if"... it's "when."

Unfiltered Visibility - $99 value
The intimate audio transmission that exposes why you're showing up and still not converting and what's really going on, so you can explode your visibility, income, and impact without needing to dance for likes.

FAQ image

This is the vault. Take what you need, when you need it.

This is for you if:

  • You're in business rebirth, rebuilding from identity, values and energetically aligned strategy.

  • You're done following someone else's blueprint and ready to build from YOUR energetic design, YOUR lived truth, YOUR soul frequency.

  • You want access to my complete methodology library, the foundations, the frameworks, the somatic work, the strategy and you want to move at your own pace.

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